A few years ago, Christmas TV was
something of a novelty, seen simply as fun festive follies created by brands
keen to present their products to the world at this crucial time of year.
But recently the Christmas TV clip has
evolved. Gone are the quaint, low budget commercials, replaced by ever more
cinematic, big budget and extravagant films, filling us with huge amounts of
festive spirit and anticipation for the big event.
So with that in mind and with the big day
itself fast approaching, this is the perfect time to take a quick look back at
some of our favourite family TV clips from years gone by.
Coca Cola
For many of us, Christmas doesn’t really
being until we switch on the TV to hear those bells followed by the famous
lines “Holidays are coming!”
In fact, the much-used ad has recently
been voted the public’s favourite, with 22% of those asked saying that this
festive Coca Coal delivery signals the start of Christmas for them.
By Maximus_W via Flickr
Though it was briefly dropped by the soft
drinks giant in 2001, Coca Cola’s festive ad returned to screens in 2007 due to
overwhelming public demand and many leading supermarkets sell festive bottles
of the popular drink throughout the winter period.
Sainsbury’s
Though it’s barely been released, Sainsbury’s Christmas in a Day has already got the critics, the newspapers and
families up and down the country well and truly into the Christmas spirit.
The film – which was made by Oscar winning
director Kevin Macdonald – is a
compilation of home video clips, all shot on the
25th December 2012. The result is an epic, heart-warming ad that
encapsulates the true meaning of Christmas in a modern world.
All you have to do is watch
the video to be catapulted
into Christmas, complete with festive cheer and goodwill to all men.
via http://www.dailymail.co.uk/femail/article-2503306/Sainsburys-Christmas-Advert-2013-Kevin-MacDonald-feel-good-festive-film.html?ITO=1490&ns_mchannel=rss&ns_campaign=1490
Yellow pages
First aired way back in 1997, this classic Christmas ad tells the story of a young boy who’s not quite tall enough to kiss
the girl under the mistletoe.
Luckily the Yellow Pages are on hand to
provide those vital extra inches and the hero gets his kiss.
Everything about this ad sums up the
feeling of Christmas. The set is straight out of a Victorian fairy tale and the
roaring fire makes the whole scene feel warm, safe and incredibly cosy.
Quality Street
Even before the Yellow Pages were
inspiring young love across the country, Quality Street were giving us a few
memorable festive moments of their own, most famously with their 1989 Magic
Moments advert.
The song alone is enough to bring back a
host of heart-warming Christmas memories, and what festive table is complete
without a nice big box of chocolates to dig into when Christmas dinner is done?
Irn Bru
Though most Christmas adverts try to find
a unique take on the festive period, Irn Bru’s version of The Snowman took a well-established Christmas favourite and made it
their own.
This humorous ad may not sum up the true
meaning of Christmas like Sainsbury’s recent offering but it does bring a smile
to the face at the same time as using the classic Snowman music to evoke
feelings of childhood, snow and magic.
Every year Christmas adverts seem to
become more elaborate, more evocative and more exciting, and waiting for the
first ads to hit our screens has now become a festive tradition in its own
right.
So if you’re enjoying the current crop of
festive films, why not take a few minutes out of your day and watch some of the
best Christmas TV around – including Sainsbury’s full length film?
You’re guaranteed to be full of Christmas
cheer before you know it.
Guest post in association with Sainsbury's
I love that Irn Bru advert, I really do :D
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